Ullrika VB

Beauty • Wellness • Lifestyle
I create authentic, story-driven UGC that builds trust, connection, and inspiration. With a diploma in Social Media Management and a strong passion for visual storytelling, I help beauty, wellness, and lifestyle brands show up in a way that feels human, relevant, and real.
With an international background from Calgary and Dubai, shaped by experience in events, sales, and social media, I bring a deep understanding of people, communities, and cross-cultural communication. I combine creativity, aesthetic awareness, and a warm on-camera presence with strategic storytelling that supports both brand identity and performance.
Content formats I create for beauty, wellness & lifestyle brands:
• On-camera beauty, wellness, and lifestyle videos that build trust and product credibility
• Story-led content that highlights routines, rituals, and real-life results
• First-person, lifestyle visuals that seamlessly integrate products into everyday moments
• Voice-over videos paired with clean, aesthetic product and self-care footage
Fluent in English and Swedish, collaborative, and detail-oriented.
When I’m not creating, you’ll often find me with my little havapoo Doris, my daily reminder that joy, presence, and authenticity always translate on camera.
